Start the year with a global perspective. During this breakfast, you’ll get a concentrated recap of NRF in New York – combined with fresh insights from China and Asia, where retail innovation moves in real time.
We walk through the technologies, business models, supply-chain shifts and consumer behaviours that will shape Swedish retail in 2026. The focus is on operational value, fast implementation, and profitability.
08:00 Arrival & Breakfast
08:30 Program starts
10:00 Program ends
Michelle is Co-founder and Partner at Tritanium Ventures, a brand-partner company helping consumer brands enter and scale across Asia. She brings a strong track record in e-commerce and digital marketing, having led growth initiatives for global fashion and sports leaders including adidas, H&M, and the Inditex Group. At H&M, Michelle served as Head of Growth for Asia, spearheading digital expansion in China, Korea, Japan, SEA and India.
Jacob Lovén is a digital business builder and transformation leader with 15+ years’ experience turning change into growth. As one of Klarna’s first ten employees, he helped scale sales and build global platform partner programs during the company’s rapid expansion. He has since driven digitalisation, new business initiatives, and M&A-related strategy across media and tech at Schibsted and MTGx. As Head of Innovation at OMD Sweden, he delivered growth and transformation projects for leading brands. He also hosts Den Digitala Draken and writes for Svenska Dagbladet.
Andreas Koschnike is a retail and e-commerce growth leader with 20+ years as CEO and E-commerce Director, focused on scaling businesses while protecting brand experience and profitability. He has built and led specialist teams of 100+ and guided companies through scale-ups, turnarounds, mergers, and fundraising. His work spans omni-channel retail, DTC, B2B, and re-commerce, shaping global e-commerce roadmaps, GM3-focused operating models, and go-to-market strategies. He also leads re-platforming work (including Shopify), procurement, audits, and due diligence, and contributes as a board member, speaker, and panelist.
Oscar Rundqvist is the co-founder and CEO of eComID, where he focuses on transforming online shopping through AI-powered solutions. eComID operates as a “Shopping Passport,” enabling seamless data sharing across brands to reduce friction, improve decision-making, and help minimize returns.
Previously, Oscar led H&M Group’s global digital customer experience strategy, shaping the vision for digital product teams worldwide. His work is driven by a commitment to more sustainable online retail—strengthening customer satisfaction while improving profitability.
Helin Sarkisova is an Account Executive at Salesforce, focusing on Marketing Cloud and Commerce Cloud solutions for retail brands in Sweden. Previously, Helin worked at Spotify as the UK Self-Serve Lead, where her work revolved around growing and maximizing advertisers impact on Spotify through strategic client partnerships. Prior to Spotify, she spent four years at LinkedIn across multiple roles, advising businesses in the Nordics and the UK on their hiring, learning, marketing, and sales strategies.
Dan Andersson is a digital commerce and retail strategy leader at Columbus with more than 35 years’ experience driving digital transformation across banking and finance, media, manufacturing, and retail. Today, he focuses on AI-driven transformation, unified commerce, and helping enterprise brands turn technology, data, and customer experience into measurable growth.
With two decades of retail expertise and a passion for innovation, Carl Setterberg has a visionary force. He has spent 15 years shaping the landscape at H&M, working with tech, business development, and innovation. He has also founded several ventures in both Real Estate and Sports.
Carl is known for his curiosity and social skills and quickly sparks transformative conversations about pushing boundaries and embracing change.
As part of Epicenter - house of digital Innovation, Epicenter Store stands as a beacon of retail progression. Here, not only do we house a unique array of products and ideas, but we foster a community that thrives on collaboration, innovation, and growth. Beyond the retail space, Epicenter offers co-working zones, lively events, a top-level community, and invaluable advisory services that are designed to propel your company forward.
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